Who Are We?

Our story began in 1965 when our founder, John Zimbrick, purchased a Buick franchise at the corner of Park and Regent Streets in Madison, Wisconsin. John built his dealership around a philosophy he called "Loving Care Service," and the rest is history. With our Loving Care Service, you’ll be able to enjoy a host of perks, including coffee and other refreshments, free wifi, loaner cars, and top-offs on fluids, while learning about what car is right for you.

In the more than 50 years since, the Zimbrick family has grown to 16 franchises that, together, offer a selection of over 3,000 vehicles — including nearly 1,000 affordable used cars for sale.

More than Just a Car Dealer

Our wide selection of cars, trucks, and SUVs only tells part of the story. Here at Zimbrick, exceeding your expectations is our standard practice. No matter what Zimbrick family member you have in front of you, our team is knowledgeable and wants to help you make the right choice. We help customers with all of their automotive needs by staying true to our six core values:

• Integrity
• Outstanding customer service
• Continuous improvement
• Care, concern, and respect for employees
• Responsible individual initiative
• Strong relationships with our business partners and communities

Consistent and Honest Service

Total transparency is important to everyone, whether they're looking for maintenance, a used car in the Madison, Wisconsin, area, or something in between. We even offer bilingual services for multiple languages including Spanish, Hmong, and Mandarin.

If you'd like to learn more about how Zimbrick Automotive Group can make your car-buying experience easy and enjoyable, contact us today. We look forward to hearing from you.