Here you are: you’re about to make one of the most important decisions you can make. You’re about to buy a car. But you don’t want just any new car. You want something that’s going to set you apart. And nothing can set you apart more than choosing the right brand.
But how do you go about doing that?
It depends. Maybe you’re a brand loyalist, and nothing can convince you to veer from the nameplate you’ve always gone with. Perhaps this is your first car. Either way, we’ve got a sure-fire way to ensure that you settle on the right brand for you. Follow the steps below.
5 Steps to Choosing the Right Car Brand
Do your research
The car-buying process starts well before you get to the dealership. You have a wealth of resources at your disposal, so you’ll want to use them all as much as you can. Keeping your needs in mind, research every car brand that falls within your budget range. Compare models, capabilities, features, and warranties to make sure that there are no surprises later.
Narrow your selection. Once you’ve compiled a solid list, it’s time to take it to the dealership.
Examine the exterior
Once you’re on the lot, the real fun begins — it’s time to see some cars up close. We judge things with our eyes first, and cars are no different. Get a good look at the exterior sculpting and general curb appeal. Whether you prefer a practical car or a luxurious SUV, make sure the exterior is free of blemishes and fits your style needs.
Inspect the interior
A car’s outward looks only go so far. You want to feel as good as you look behind the wheel. That’s why you should go with a brand that’s as reputable for its comfort as it is for its design and performance. At Zimbrick, you’ll have the choice between high-end brands and stylishly practical options alike.
Go for a test drive
And at long last comes the part you’ve been waiting for. If you’re serious enough about a car to test drive it, you’re probably closing in on a decision. This phase is all about what you want from a drive — and how a car fits your lifestyle.
Get a feel for the vehicle’s road manners within the city limits as well as out on the highway. Make sure you’re comfortable with basic maneuvers like parking and backing up. Select a model that maximizes your visibility and comfort. The choice is truly yours.
Decide how to pay
In many cases, the kind of car you want depends on how you plan to pay for it. If your heart is set on a particular make and model, consult with one of our Business Managers. These dedicated professionals know the ropes of financing and work with a variety of financial institutions to match you with the right lender for your credit situation. But if ownership isn’t quite for you, our finance experts can set you up with a great lease, too.
Buy into the Best Car Brand for You in Madison, WI
Ready to let the above steps lead you to your next ride? You’re in the right place. At Zimbrick, we make things easy for you. We stock 16 of the best nameplates in the auto industry. Browse our full new and used inventory, and visit any of our locations for a test drive as soon as you’re ready.
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